The ultimate guide to PR stunts
Publicity stunts are strategic tools that can set your brand apart in a crowded market. A well-executed PR stunt helps you cut through the noise,...
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The difference between public relations and marketing
Public relations and marketing each play a unique role in helping your business grow, but their functions often get mixed up. Public relations focuses on...
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PR meaning in social media: using social media PR to your advantage
Social media PR is the practice of using social platforms to build and manage your brand’s reputation, connect with your audience and share your story...
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What is brand development?
Brand development is the strategic process of shaping and differentiating your company’s image, products and services to ensure you connect with your target audience and...
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Just how important are legal directories for law firms?
Despite the considerable effort and time involved in compiling submissions, legal directories continue to hold significant value industry-wide. Quite simply – they are trusted.
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