Capturing your target audience's attention can be challenging. This is where newsjacking comes into play. Newsjacking, is the strategic use of timely news stories to…
RebellionApril 22, 2025
Crafting a successful PR campaign requires understanding your business objectives and aligning your campaign with those strategic goals. To truly measure the effectiveness of public…
RebellionApril 8, 2025
Establishing yourself as an authority in the legal sector is a key way to build trust and generate new business. In particular, law firms rely…
RebellionApril 1, 2025
Shared media is a powerful way to connect with your audience through social platforms and other online communities. Unlike traditional media, which is created and…
RebellionMarch 17, 2025
Public relations and communication can be challenging to measure, but the Barcelona Principles provide a strong foundation. These seven guidelines help you evaluate PR campaigns…
RebellionOctober 3, 2024
Paid media is the most straightforward path to gaining exposure for your business – and in some ways, it’s true that you get what you…
Graeme PatfieldJuly 12, 2024
A brand awareness campaign for Help for Heroes focused on the impact of the charity's work on the veterans it supports.
Chloe HodgsonJune 13, 2023
Strategic comms can support the sale of an business, increasing its appeal to those on an acquisition trail and increasing its value. Selwood is a…
Chloe HodgsonJanuary 29, 2023
With European grant funding, a community campaign has supported local independent traders in the aftermath of Covid.
Chloe HodgsonJanuary 28, 2023
